Knowledge Panels
Get recognised by Google as an entity.
A Knowledge Panel is the information box that appears on the right side of Google when someone searches your name or brand. It tells Google — and everyone searching — that you're a verified, established entity. We create them, expand them, and manage them.
Why a Knowledge Panel matters.
It's not just a nice-to-have. A Knowledge Panel changes how people perceive you the moment they search your name.
Instant credibility
When someone Googles you and sees a Knowledge Panel, the conversation changes. You go from "who is this?" to "they're established."
Trust with clients & partners
Investors, clients, and partners check Google before they check anything else. A panel gives them confidence before the first meeting.
Control your narrative
Without a panel, Google decides what shows up. With one, you influence the images, description, links, and facts people see.
AI visibility
AI systems like Google's AI Overviews pull from the Knowledge Graph. If you're in it, you're more likely to be referenced and recommended.
Stand out from competitors
Most people in your space don't have one. A Knowledge Panel immediately sets you apart in search results.
Personal & corporate
Whether you're an individual building a personal brand or a company establishing authority — the panel works the same way.
Who it's for.
Individuals
Authors, athletes, musicians, actors, executives, consultants, freelancers, entrepreneurs — anyone who wants Google to recognise them as a notable person.
Businesses
SMEs, agencies, brands, and companies that want to appear as a recognised entity in Google search — with their logo, description, social links, and key facts front and centre.
How we get you a Knowledge Panel.
It's not magic — it's a systematic process of establishing you as a recognised entity in Google's Knowledge Graph.
Establish your Entity Home
Every entity needs a single authoritative source — your "Entity Home." This is usually your website's about page, but it could be a social profile or industry listing. We identify or create the right one and make sure it contains accurate, comprehensive information about you.
Corroborate across authoritative sources
Google doesn't trust one source alone. We ensure your information is confirmed across roughly 20 notable sources — Wikipedia, official profiles, news articles, business directories, and industry databases. Every source needs to agree on who you are.
Build the confirmation loop
Each corroborative source links back to your Entity Home, and your Entity Home references them. This creates a self-confirming loop that builds Google's confidence in your data. The more consistent and interconnected, the stronger the signal.
Activate and expand the panel
Once Google has enough confidence, the Knowledge Panel appears. From there, we expand it — adding images, videos, social links, descriptions, and related entities. We help you claim and verify it so you have direct control.
Knowledge Panel Packages
Three tiers depending on where you're starting from and how far you want to go. All packages are hands-on — no templates, no automation.
3-month engagement
Get into Google's Knowledge Graph and lay the groundwork for a panel. Ideal if you're starting from scratch with little to no online presence.
- Entity Home identification or creation
- Profile creation across key platforms
- Single-page website if needed
- Content support to build notability
- Digital PR for initial exposure
6-month engagement
Full Knowledge Panel creation and activation. For professionals and businesses who want a guaranteed panel with real content in it.
- Everything in Basic, plus:
- Guaranteed Knowledge Panel
- Expanded profiles across more platforms
- Full website build if needed
- Advanced content & digital PR
- Panel claimed and verified
12-month engagement
Expanded Knowledge Panel, SERP domination, and full brand authority buildout. For high-profile individuals and companies who want to own page one.
- Everything in Medium, plus:
- Expanded panel with images, videos & social
- Profiles across high-visibility platforms
- Premium website build
- Intensive PR campaigns
- Dedicated content team
Real results.
Alan Gelfand
Expanded a bare Knowledge Panel to include images, videos, and his full career — skateboarding and race car driving.
Read case study →Benjamin Margate
Built a complete digital presence from zero — Knowledge Panel created, social profiles dominating Google results.
Read case study →Amruta Delsart
Created a Google entity ID and Knowledge Panel for a new author with a one-off package.
Read case study →“Quantum Wave helped me build out my Google Knowledge Panel to highlight my business career in addition to my sports background. They managed to get hold of great research from the 90s helping me highlight my career as a Race Car Driver.”
Common questions
What is a Google Knowledge Panel?
It's the information box that appears on the right side of Google search results when someone searches for a person, brand, or organisation. It shows a summary — description, images, social links, key facts — pulled from Google's Knowledge Graph.
How long does it take?
It depends on your starting point. If you already have a decent online presence, it can happen within a few months. Starting from scratch takes longer — our Basic tier is 3 months, Medium is 6, and High is 12.
Can you guarantee a Knowledge Panel?
Our Medium and High tier packages include a guaranteed Knowledge Panel. The Basic tier gets you into the Knowledge Graph, which is the foundation — but panel activation depends on how much authority we can build in 3 months.
Do I need a Wikipedia page?
No, but it helps significantly. Wikipedia is one of Google's most trusted sources. We offer Wikipedia page creation as a separate service that pairs well with Knowledge Panel work.
What if I have zero online presence?
That's fine — we've done it before. Our Basic tier includes website creation, profile setup, and content support to build your presence from the ground up.
What's included in the panel once it's live?
Typically: a description, profile image, social media links, website link, key facts, and related entities. The High tier focuses on expanding this with videos, additional images, and richer data.
Ready to get your Knowledge Panel?
Tell us where you're at and what you're trying to achieve. We'll recommend the right package and walk you through the process.
Get in touch